To design the new Segafredo product Allora Moka, a special coffee selection.
Allora Moka is a coffee created to innovate and evidenciate the mocha preparation rite, a symbol of the Italian culture.
WHAT WE DID
Taking care of the typography is our duty.
The decision making on the lettering is the key thing to get the most powerful visual impact on a brand like Allora Moka.