FONZIES

Mondelez

Restyling the “Fonzies gli Originali” packaging.

Refreshing an on-known brand identity in Italian society; but for the pass of time has lost its freshness and needs to be updated.

WHAT WE DID

Branding
Packaging

fonzies.it

Fonzies Gli Originali Flowpack 2 - Concepte i Forma - etform

BRAND ARCHITECTURE.

In addition to the main restyling, C&F must create a new range of products to expand the range of potential consumers.

We design the communication strategy based on the first restyling, keeping the coherence and provinding a powerful visual impact in the shelf.

Fonzies Gli Originali Keyvisual Bodegon 2 - Concepte i Forma - etform