Packaging Design by THINS for El Almendro
Reinventing the Thins.
In this case, @_el_almendro Almond seeks to evolve the Thins range with a significant product improvement and a new format.
And what makes it special?
The product is presented on a tray designed to occupy a prominent place on the table.
The objectives?
- To maintain the identity
- To increase the level of appetising, crispness and lightness of the ingredients.
- To transmit an image of impact that exudes novelty and exclusivity.
We proposed a pack architecture that is structured in 2 very differentiated areas: On the left side the product appears on a beige background while on the right side the ingredients appear on a coloured background, which allows you to clearly differentiate each of the items.
Finally, the choice of finishes such as cold foil make the pack an experiential, elegant and sophisticated pack.